Content Studio

Privacy notice: Content Studio, YouTube and TikTok

Last updated 25 September 2026

Who we are

Nature Connect Trust (Nature Connect, we, us) is a not-for-profit organisation registered in South Africa: Non-Profit Organisation No. 013-964, Public Benefit Organisation No. 930023924. Registered address: Unit 3B, Tokai On Main Office Park, 2 Burchell Street, Tokai, Cape Town, 7945.

Content Studio is the tool in the Nature Connect Staff Portal (staff.natureconnect.earth) that staff use to prepare and publish Nature Connect's stories, social media posts and videos. It can only be used by Nature Connect staff and people Nature Connect has given access, after signing in with their Nature Connect account.

Content Studio connects to two outside services for Nature Connect's own accounts: YouTube, through YouTube API Services, and TikTok, through TikTok for Developers. This notice explains what it reads from them, what it keeps and for how long.

YouTube

Content Studio uses YouTube API Services

Content Studio uses YouTube API Services to post videos to Nature Connect's own YouTube channel and to show staff how the channel is doing. By using Content Studio's YouTube features you agree to the YouTube Terms of Service. Google's handling of your information is described in the Google Privacy Policy.

What Content Studio accesses, and why

The owner of Nature Connect's YouTube channel connects the channel once, in Content Studio's settings, and grants two permissions: to manage the channel's videos and to view the channel's account. With that permission Content Studio:

Without the sign-in, using a Google API key, Content Studio reads the channel's public statistics (subscribers, views, number of videos) and its latest public videos with their view, like and comment counts, for the staff dashboard.

Content Studio does not read or change anything else on the channel or the Google account.

What we keep, where, and for how long

Withdrawing access to YouTube

TikTok

Content Studio uses TikTok for Developers

Content Studio uses TikTok for Developers to show staff how Nature Connect's own TikTok account is doing and, when it is set up to, to post the videos and photos staff choose to Nature Connect's TikTok account. By using Content Studio's TikTok features you agree to the TikTok Terms of Service. TikTok's handling of your information is described in the TikTok Privacy Policy.

What Content Studio accesses, and why

Nature Connect's TikTok account is connected once, in Content Studio's settings, by someone who can sign in to it, and they choose the permissions to grant. With that permission Content Studio:

Content Studio does not read direct messages, comment text or anything else on the TikTok account.

What we keep, where, and for how long

All of it is deleted within 7 days of TikTok being disconnected or access being withdrawn.

Withdrawing access to TikTok

Other things we keep

Video files and photos that staff attach to a story are Nature Connect's own content and stay with the story in Nature Connect's SharePoint library.

The Staff Portal keeps your portal sign-in in your browser's local storage. Content Studio sets no advertising or tracking cookies and shows no advertising.

How we use and share it

We use this information only to post Nature Connect's content to its own YouTube channel and TikTok account and to show Nature Connect staff how they are doing. Only Nature Connect staff signed in to the Staff Portal can see it. We do not sell it, share it with anyone else, or use it for advertising. Microsoft stores it for us as our service provider (Azure and Microsoft 365). Google and TikTok receive the content and details we post to YouTube and TikTok.

Deleting your information

To ask us to delete information Content Studio keeps about you, email media@natureconnect.earth. We delete it within 7 days and confirm when it is done.

Questions and complaints

Contact our Information Officer, Llewellyn Williams, at media@natureconnect.earth or +27 21 100 5613. Your rights under the Protection of Personal Information Act (POPIA), including how to complain to the Information Regulator, are set out in our main privacy policy.